Mark Williams-Cook

ChatGPT Is Secretly Googling Things. QueryFan.com Shows You Exactly What.
ChatGPT and Gemini don't just answer questions. They fire traditional searches in the background, and the results of those searches determine who gets…
May 29 • Mark Williams-Cook
Schema, LLMs and the Low Bar for “Evidence” in GEO
I built a fake company with nonsense schema. The LLMs returned the address anyway. That is not the win the GEO industry thinks it is.
May 28 • Mark Williams-Cook
The AI Convergence Problem
Where LLMs are weak, they're stupid. Where they're strong, they're dragging your marketing toward the mean.
May 26 • Mark Williams-Cook
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